Cash incentives drive weight loss in men

The Game of Stones research study offered men £400 for losing weight

Weighing scales.

A major UK study led by health experts at the University of Stirling in partnership with the universities of Bristol; New Brunswick, Canada; Aberdeen; Glasgow and Queen’s University Belfast, has found that offering text messages with financial incentives is effective in helping men to lose weight.

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Few eligible patients get access to publicly funded weight management programmes in England

Primary care data on more than 1.8 million adults with overweight or obesity found that only about 3 percent were referred to weight management interventions.

Health o meter for measuring BMI
Image credit: Kenny Eliason, Unsplash (CC0, https://creativecommons.org/publicdomain/zero/1.0/)

Of the more than 1.8 million adults in England with a recorded diagnosis of being overweight or obesity, only 3 percent are referred to publicly funded weight management programmes, according to a new University of Bristol-led study published today [28 Sep] in PLOS Medicine.

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